Operations Coordinator - Business Development

1. Customer Acquisition & Onboarding

Identify and approach potential customers (farmers) in assigned areas through targeted outreach
Conduct detailed demonstrations of OX Agry services and technology to prospective customers
Educate customers about our complete range of company products and services (machinery rental, agri-inputs, advisory services)
Guide new customers through the entire onboarding journey with personalized support
Verify customer documentation and field boundaries through physical visits
Implement a structured follow-up system for newly onboarded customers to ensure adoption
Create and maintain detailed customer profiles with land holdings, crop patterns, and service requirements
Organize farmer orientation sessions to maximize app usage and service utilization

Actively solicit bookings through regular field visits and digital outreach
Assist farmers in selecting the appropriate machinery based on their field conditions and requirements
Prioritize and schedule bookings efficiently to maximize fleet utilization
Track booking status in real-time and provide updates to customers
Resolve booking conflicts through effective communication with customers and operations team
Implement a systematic post-service feedback collection process
Analyze booking patterns to identify peak demand periods and suggest resource allocation
Create and maintain a database of recurring booking requirements for proactive outreach

Develop strategic territory management plans with clear coverage goals
Map and segment the assigned territory based on farmer demographics and potential
Build and nurture relationships with village leaders, progressive farmers, and agricultural influencers
Identify and penetrate untapped markets with customized service offerings
Coordinate with local agricultural departments for wider reach
Organize and participate in village-level farmer meetings and agricultural events
Document market intelligence on competitor activities and pricing in the territory
Establish partnerships with local agri-businesses for cross-promotion opportunities

Develop and maintain a repository of customer success stories for promotional purposes
Identify high-value customers and create specialized engagement strategies
Proactively address potential service issues before they escalate
Educate customers about new agricultural practices that complement our services
Organize customer appreciation events and knowledge-sharing sessions
Develop personalized service packages for different customer segments

Maintain digital records of all customer interactions and service delivery metrics
Create visual representations of field coverage and booking density for team reviews
Document market trends and competitive intelligence from the field
Maintain systematic records of customer preferences and seasonal requirements
Generate analytical reports on service penetration and customer acquisition costs
Track and report key performance indicators like conversion rates and customer retention
Document and share best practices from successful customer engagements

Collaborate with technology teams to provide feedback on app usability from the field
Participate in cross-functional planning meetings for new service launches
Coordinate with accounts teams for smooth payment collection and reconciliation
Provide ground-level insights to the product development team
Work closely with marketing teams to localize and implement promotional campaigns
Facilitate training programs for machinery operators based on customer feedback

Set and track measurable targets for customer acquisition and booking conversions
Create and implement standard operating procedures for field activities

Identify skill gaps and training needs among field team members
Conduct regular knowledge-sharing sessions on agricultural practices and market trends
Develop training modules for new product and service introductions
Mentor junior executives in customer engagement techniques
Organize peer learning sessions to share successful field strategies
Stay updated on agricultural technologies and market developments
Facilitate digital literacy training for team members and customers
Create reference materials for common field scenarios and solutions